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Getting more clients isn't as complicated as you've been told

The Social Media Marketing for Lawyers Masterclass breaks it down module by module, taught by Andy Stickel and the people on his team who run this stuff every day.

It's built in one-week segments, so it fits around a full caseload. And the first module isn't about marketing at all. It's about getting your time back, because everything else depends on that.

  • 231lessons, free
  • 17modules, one week each
  • 2group coaching calls a week

Taught by Andy Stickel, co-founder of SMB Team

Start module one today

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Here's the whole thing, module by module. Add your info above and every lesson opens.

Course Introduction
  1. Welcome to the Course
  2. Success Stories (Inspiration)
  3. Success Stories
WEEK ZERO: How to Get the Most Out of this Course
  1. Intro to Being More Productive
  2. Get Crystal Clear Mental Clarity
  3. The Right Nutrition for Perfecting Productivity
  4. The Smoothie That Supercharges My Productivity
  5. Get Active To Get More Done
  6. Setting Up Your Workspace for Peak Performance
  7. Block Out the Outside World
  8. My Morning Productivity Routine
  9. Staying Productive All Day Long
  10. Hack Your Email Inbox for Max Productivity
  11. STEAL MY PRODUCTIVITY SYSTEM - New Planner System
  12. STEAL MY PRODUCTIVITY SYSTEM - Walkthrough
  13. STEAL MY PRODUCTIVITY SYSTEM - Set Up
  14. STEAL MY PRODUCTIVITY SYSTEM - Handle Emails in 3 Minutes Per Day
WEEK 1: HOW TO GET MORE LAW LEADS
  1. Week 1 Resources
  2. Week 1 Introduction
  3. Picking a Niche
  4. Picking a Niche [Live Workshop]
  5. Niche Q&A [Live Workshop]
  6. Examples of Potential Niches
  7. Building a Community
  8. Building a Community [Live Workshop]
  9. Community Q&A [Live Workshop]
  10. Examples of Existing Communities
  11. Ask Campaign
  12. Ask Campaign Walkthrough [Live Workshop]
  13. Ideas For Your Ask Campaign
  14. Creating an Ask Campaign Using Google Forms
  15. Creating Bait
  16. Creating a Click Bait Title
  17. More About Bait
  18. Bait Examples and Sample Topics
  19. Week 1 Q&A
  20. Week 1 Homework
WEEK 2: CREATE A TEAM TO DO THE WORK
  1. Week 2 Resources
  2. Contractors I Use
  3. Week 2 Introduction
  4. Building Your Team
  5. Virtual Assistants [Live Workshop]
  6. Hiring an Assistant
  7. Hiring a Graphic Designer
  8. Hiring a Writer
  9. Required Assets
  10. Facebook Group Cover Photo
  11. Facebook Page Cover Photo
  12. YouTube Banner
  13. Landing Page Creation
  14. YouTube Channel Creation
  15. Facebook Group Creation
  16. Graphic Design Search Example
  17. Posting a Job on Upwork.com
  18. Upwork Walkthrough [Live Workshop]
  19. What to Do If You Get No Responses
  20. Week 2 Q&A
  21. Week 2 Homework
WEEK 3: HOW TO EASILY CREATE CONTENT
  1. Week 3 Resources
  2. Week 3 Introduction
  3. The Attractive Character
  4. Future Based Causes
  5. Us Vs. Them
  6. Choosing Video Topics
  7. The Most Important Part of Your Video
  8. Video Creation Tips
  9. Equipment Required to Film Videos
  10. Use This Format to Create Great Videos Every Time!
  11. Hook, Story, Offer Demo Videos
  12. 5 Things You Need For A Good Social Media
  13. How to Record Video
  14. iPhone Video Editing
  15. Editing Video in YouTube
  16. After You Film Your Videos
  17. How to Add Red Bars to Your Videos for Free
  18. How To Add Captions to Your Videos for Free
  19. Using Kapwing for Subtitles, Banners, Music, and Cropping
  20. Facebook Live
  21. Video Creation Workflow
  22. Creating a Quote Card Using Canva.com
  23. Creating Content [Live Workshop]
  24. Week 3 Q&A
  25. Week 3 Homework
  26. Content Marketing With No Budget [BONUS]
WEEK 4: HOW TO AUTOMATE THE ENTIRE PROCESS
  1. Week 4 Resources
  2. Week 4 Introduction
  3. Elements of a Perfect Landing Page
  4. Landing Page Creation
  5. Troubleshooting ClickFunnels
  6. How to Change Your Domain and URL in ClickFunnels
  7. How Often Should You Send Emails?
  8. Elements of a Perfect Email
  9. Creating Thumbnails for Your Emails
  10. Connecting Active Campaign & Click Funnels
  11. Setting Up Active Campaign
  12. Connecting Your Landing Page to Your List
  13. Adding a Domain in ClickFunnels
  14. How to Avoid the Spam Folder & Promotions Tab
  15. UPDATED: How to Test Emails To Hit the Primary Inbox
  16. Perfecting YouTube Descriptions
  17. Uploading Your Videos to YouTube
  18. Week 4 Q&A
  19. Week 4 Homework
WEEK 5: CREATING FACEBOOK CAMPAIGNS THAT WORK
  1. Week 5 Resources
  2. Week 5 Introduction
  3. 8 Essential Elements of a Video Ad
  4. 8 Essential Elements of a Video Ad Part 2
  5. How to Film a Great Facebook Ad
  6. Dull Ad vs. Energetic Ad
  7. Example Ad 1
  8. Example Ad 2
  9. Facebook Business Manager Instructional Tour
  10. Setting Up Business Manager & Payment Methods
  11. How To Verify Your ClickFunnels Domain in Facebook
  12. Creating Pixels and Custom Conversions
  13. Creating a Custom Audience
  14. How to Find Your Audience With Pinpoint Precision
  15. Facebook Targeting for Difficult Niches
  16. Facebook's Secret Weapon: Lookalike Audiences
  17. Facebook Ad Copy
  18. Here's a Real Life Example of Me Re-writing Ads
  19. Campaign Budget Optimization
  20. How to Switch to Campaign Budget Optimization
  21. Creating A Facebook Ad Campaign That Works
  22. Track Results on Facebook With iOS 14 Update [ONLY IF YOU HAD AN OLD AD THAT WAS RUNNING PRIOR TO IOS14 UPDATE]
  23. Launching Your Facebook Ad
  24. [BONUS] Eric Chen Script & Ad Creation
  25. [BONUS] Filming Eric's Video
  26. [BONUS] The Finished Product
  27. [BONUS] Car Accident Lead Facebook Campaign Build
  28. [BONUS] Car Accident Custom Conversion & Audience
  29. [BONUS] Probate Facebook Ad Campaign Build
  30. [BONUS] Probate Ad Campaign Pruning
  31. [BONUS] Setting Up Lead Owl
  32. Week 5 Homework
  33. Week 5 Q&A
WEEK 6: KEEP THE SYSTEM GOING IN JUST 5 MINUTES PER DAY
  1. Group Coaching Call 9/1/21
  2. Week 6 Resources
  3. Week 6 Introduction
  4. Testing Your Facebook Ads
  5. How To Create New Ads By Quick Duplicating Old Ads
  6. Hidden Group Settings
  7. Converting Traffic
  8. Your Group's Welcome Video
  9. Creating a Custom Audience From Your Group
  10. How To Invite People to the Facebook Group
  11. How to Add Members to Your Group
  12. Welcoming Members to Your Group
  13. Growing Your Facebook Group
  14. Setting Up Automated Group Member Approvals
  15. Facebook Group Q&A and Feedback [Live Workshop]
  16. Converting from Traffic You Control to Traffic You Own
  17. Organizing Your Videos
  18. Recycling Content & Scheduling Posts
  19. Using GIFs, Images, Videos, and Advance Posting
  20. Sharing Files and Documents in the Facebook Group
  21. How to Close Leads
  22. Checking and Keeping Up with Facebook Group Interaction
  23. How To Use Loom
  24. Week 6 Q&A
  25. Week 6 Homework
WEEK 7: The SFS Breakdown - How We Set Up The Lawyer/VA/Writer System For Peak Efficiency
  1. Intro to Week 7
Lawyer Tasks
  1. Video Process (Overview) for Lawyers
  2. How To Add Video Links And Titles To A Google Sheet
  3. How To Set Notifications on A Google Sheet
  4. How To See And Create Notes in Google Sheets
  5. How To Check Comments on YouTube
  6. How To Interact with Comments and Messages on Facebook
VA Tasks
  1. Video Process (Overview) for Virtual Assistants
  2. VA Walkthrough (with Screensharing) for training
  3. How To Optimize YouTube Videos
  4. How To Add Emails To Active Campaign
  5. How To Advance Post In a Facebook Group
  6. How To Monitor the Facebook Group for the Client
  7. How To Manually Add Email Addresses to ActiveCampaign
  8. How To Make A Blog from a Blog Script
  9. Making Sure to Check Off Progress on the Google Sheet
  10. Making Sure to Set Reminders for Facebook Group Advance Posting
  11. How To Know When To Make A YouTube Video Public
  12. How To Add Subtitles/Captions to YouTube
Writer Tasks
  1. Video Process (Overview) for Writers
  2. How To Write A Status Update
  3. How To Write An Email from A YouTube Video
  4. How To Turn a Transcript Into a Blog Script
STUDENT COACHING SESSIONS
  1. Session 1
  2. Session 2
  3. Session 3
  4. Session 4
  5. Session 5
  6. Session 6
AUTHORITY BRANDING (⚡ GET LEADS FAST ⚡)
  1. What is Authority Branding?
  2. Setting Up an Authority Branding Facebook Ads Campaign
  3. How to Make Sure Your Ads Only Show to Your Potential Clients
  4. How to Turn Video Views into Leads
HOW TO SELL ANYTHING TO ANYONE
  1. How To Book Phone Calls From Facebook Messenger and Email
  2. Your Entire Sales Presentation & Script
  3. Creating a Unique Sales Script That Closes More Clients
FREE FACEBOOK ADS FOR LAWYERS
  1. Self Liquidating Offer Strategy Overview
  2. Self Liquidating Offer Click Funnels Page Setup
  3. How I Fulfill My Self Liquidating Offers
  4. How to Print Labels and Prepare For Shipping
  5. Configuring Ship Station & Click Funnels
  6. Course Update: New USB Drives That Save $2 Per Order
  7. Self Liquidating Offer Resources
GOOGLE MAPS/3-PACK RANKING COURSE & CHEAT SHEETS
  1. Introduction
  2. Citations
  3. Citations Continued
  4. Social Media
  5. GMB Category Selection
  6. GMB Profile Optimization
  7. Image Optimization
  8. Upload Images to GMB
  9. Getting Reviews Introduction
  10. How to Get Reviews With 1 Click
  11. A Quick Story About Reviews
  12. Can you Copy Reviews From Google to Facebook
  13. What to Do if You Can't Get Reviews
  14. How to Get Free Posters Made Using Your Google Reviews
  15. Increase Google Rankings With Reviews
  16. Complete Guide To Law Firm Reviews
  17. Keyword Research
  18. On Page Optimization Part 1
  19. On Page Optimization Part 2
  20. Using Images on Web Pages
  21. How to Write Website Content That Google And Searchers Love
  22. How to Make Your Content More Relevant
  23. How to Link Internally on Your Website
  24. How to Get Local Organizations to Link You
  25. Google Ranking Roadmap Cheatsheet
  26. Free Local Business Directory Cheatsheet
  27. Perfect Google Category Selection Cheatsheet